voices from my team

  • It is my pleasure to recommend Lizzi Tran for her next design opportunity. I can confidently attest to her exceptional talent and dedication, consistently approaching projects with fresh perspectives and innovative solutions. Her collaborative spirit and positive attitude make her a pleasure to work with.

    Her combination of skills, creative thinking, and commitment to professional growth makes her an ideal candidate for any design team, bringing design expertise, adaptability, and willingness to embrace feedback.

    — Alex Kay, Senior Designer at Centerfield Inc

    [Full review on LinkedIn]

  • “What can be said about Lizzi that can’t be said about an NBA Rookie of the Year that takes her team to the playoffs?!

    Lizzi’s poise and competence allows her to punch above her weight, such as being a lead designer for a value stream while she was still a ‘Junior’.”

    — Jason James, Senior UX Designer at Santander Bank

    [Full review on LinkedIn]

  • “Her biggest strength is her ability to deal with conflicting priorities in high-pressure situations. Her work is always top-notch, and you can always count on Lizzi for competitive analysis, interactive user experiences, and design. Plus, she is self-motivated and a great team player.

    What really impressed me is her ability to manager and work with cross-functional teams, and changing work environments, and is one of the key reasons we were able to move smoothly through product development…”

    — Mohammed Omer, Product Owner at Santander Bank

    [Full review on LinkedIn]

  • “Lizzi is self-motivated and always looking for new things to learn and ways to improve. Lizzi’s passionate about solving problems for people. She’s a humble and generous contributor, and her positive attitude and enthusiasm made her a valued team member.

    Lizzi strove for better customer and team outcomes by finding better ways to work together.”

    — Nick Di Stefano, Design & Strategy Lead at Humana (prev. at Santander Bank)

    [Full review on LinkedIn]

From MAssachusets Senate to Designing for Millions

I transformed my public sector experience into designing high-impact digital products, blending strategy, creativity, and speed.

my “death check”

During the pandemic, I asked myself, “If I died today, would I be happy?” The answer was no. I left my government director role for UX design in tech — where creativity and impact move fast.

Building My Own Bootcamp

Unable to afford a bootcamp, I built my own curriculum from free resources and mentors. To gain real-world experience, I volunteered to redesign a senator’s website, turning self-taught skills into an impactful portfolio piece.

Solving a Gap Through YouTube

While searching YouTube for real-time journeys of self-taught designers, I found none. So I created my own channel to share my story and help others on theirs.

From Audience to Community

Growing my YouTube audience to 7K+ subscribers inspired me to launch a Discord community, now home to 2K+ early-career designers who connect, collaborate, and learn together.

First UX Role, Leading Authentication

In my first UX role at Santander Bank, I led the Authentication vertical, designing flows for 1.8M+ users and cutting complaints by over half — making banking faster, easier, and more secure.

Sharpening Skills Across Industries

I expand my expertise through freelance work, designing impactful experiences for industries from crypto to healthcare and keeping my skills sharp in a competitive market.

Driving Growth with Design

At Centerfield Inc, I design and optimize B2B/B2C SaaS websites, leading redesigns that drive measurable growth. I run A/B tests across 40+ domains and partner cross-functionally to align design with business goals.

Your Next Great Product Starts Here

I’m driven to design products that are as impactful as they are delightful. Got something big in mind? Let’s make it happen together.